“We’re already running late, by the time we park at the back of the lot and get the kids checked in, we’ll miss most of worship.”
“I forgot to pack the baby bag last night. Even if I start now, we’ll never make it in time.”
“It’s raining and I can never keep the kids dry and get them in the building.”
“By the time we arrive, the kids will miss half the lesson.”
“I’m a single parent, and I’m embarrassed when I struggle to get my kids in by myself. I feel like everyone is looking at me.”
“I accidentally slept late and there is no way I can get my little ones changed and out the door in time to make it.”
“We don’t have time to eat breakfast and make it to church.”
“The good seats are always taken by the time I check my kids in and make it to the auditorium.”
and last but not least…
“We accidentally slept in, so we’re running late. My kids aren’t dressed. It’s raining and I can’t find the umbrella. I forgot to pack the baby bag last night, and now the dog is loose!”
I’m not sure how we can help with the family pet, but WE CAN AND SHOULD REMOVE all other obstacles.
Unchurched families (specifically parents) are unfamiliar with a Sunday routine that prioritizes your ministry. To be clear…they don’t know HOW to do church. Inconsequential delays often feel like insurmountable obstacles. Romans 10:14 says, “How, then, can they call on the one they have not believed in? And how can they believe in the one of whom they have not heard? And how can they hear without someone preaching to them?” In order for the Word of God to make an impact, one must first encounter it. Two thousand years ago, the problem facing the early church was a limited number of evangelists. In today’s society, there are a million things vying for the time and attention of every family that walks through your doors each weekend. In other words, your ministry has major competition.
If you want to connect with and make an impact on the families of today, you must intentionally remove as many hurdles as you can. Make it EASY for families to come to church. Here are 5 areas in which you can remove barriers and more adequately meet the needs of those coming through your doors.
1 – Family Parking / Assistance
Getting kids out of the car and into the church building can feel like a battle. There are a hundred things that need to be carried inside: bags, coats, car seats, strollers, toys, snacks, bottles, sippy cups, pacifiers, even favorite stuffed animals. Their kids are cranky or may be struggling with separation anxiety. Moving vehicles and tiny, unpredictable feet in close proximity to each other create another level of stress. In addition, families tend to run late, and this equates to a backlot parking space as far from the church doors as possible. But what if you could simplify the parking problem?
Solution: Designate a Family Parking area close to the church building and give families door hangers marked as such. Instruct them to place the hanger on the rearview mirror of their car. As they pull into the lot, have parking volunteers show them where to park and assist them as they unpack their car, wrangle their children and make their way into the building.
2 – Reserved Seating
One of the biggest deterrents for parents is not knowing whether they will get a decent seat or any seat at all during optimal worship times.
Solution: Since we know it takes moms and dads longer to find their seat (because of child check-in and drop-off), designate a “good” seating section just for them. As parents are checking their children in, have a kids’ volunteer hand them a special pog, marker or ticket that lets them know you’ve saved them a seat. This will take the stress out of the drop-off process. They won’t feel rushed or frustrated when they end up sitting at the back of the room or in your overflow area.
3 – Umbrella Brigade
If you’re anything like me, you cringe when the forecast predicts rain or snow on Saturday night or Sunday morning. You know your numbers are going to be lower than usual. But what if you could ensure a dry, safe way for families to get from the parking lot to the door?
Solution: Send an email to all families two days prior. Reassure them you are prepared for inclement weather, and you’re ready to serve their family. Assign additional volunteers to your parking team. Shovel sidewalks and sprinkle salt for snow. Arm your team with ministry branded umbrellas and ponchos. Have umbrella bags and hand warmers readily available. The next time the weather forecast looks dreary, consider it an opportunity to shine. Unexpected excellence is impressive and impactful.
4 – Start Times
If parents believe they are running too late…they won’t come. Church may already feel like a hassle, but if it feels pointless as well, you’ve lost the battle completely.
Solution: Don’t open doors too early, no more than 20 minutes before a worship service is scheduled to begin. If parents think they or their child is at a disadvantage, they won’t make the effort. Offer ice-breaker activities to early arrivers, but don’t start teaching until late comers have a chance to get checked-in. Hold the main auditorium doors until five minutes after kids classrooms have opened. This allows parents to check-in their children and still obtain optimal seating.
5 – Stocked Supplies
Parents forget…everything. We’ve all done it. At some point you’ve walked out of the house without something of significance. If a parent feels the need to turn around and go back home, it’s likely they’ll not turn back and try again. However, if you’re prepared for any and all needs that may arise, the trek back home may be avoided.
Solution: Stock everything from bibs, pacifiers, bottles, sippy cups and diapers, to extra clothes and underwear for every stage of development. Keep Lunchables, fresh fruit, and cheese sticks in a mini fridge, along with extra snacks in the cabinets that take into account allergies and dietary restrictions. Consider stocking odd things like sunscreen, screwdrivers, extra batteries or wrapped presents. You never know when a carseat might need a screw tightened, or a child’s favorite toy just ran out of juice. Give often and freely. Never ask or expect parents to return anything. Instead, consider it a good investment into fertile soil. When you say, “We can help with that! No worries.” or “No breakfast this morning? We’ve got you covered.” you convey preparedness and excellence.
In a multisite model, this can only happen if you’ve set clear expectations and created volunteer coaching strategies to support your teams. A recommended supply list should be offered to kids directors. Parking hangers, umbrellas, and reserved seating tickets should be designed and distributed centrally. Vision must be cast before changes are made, and the “win” must be clearly defined.
When everything else has gone wrong, church should be a safe place for kids and parents. Moms and dads should feel as if they can come as they are: messed up, scattered, stressed out, frustrated, on edge, tired, beaten down and forgetful. When you intentionally plan for any and all circumstances, you give parents the freedom to relax, set aside distractions, to-do lists and responsibilities and simply respond to the message of Jesus Christ. “How, then, can they call on the one they have not believed in? And how can they believe in the one of whom they have not heard? And how can they hear without someone preaching to them?” Romans 10:14
If you want your ministry to grow, make church easy. Prepare. Prepare. Prepare. Remove all obstacles and offer parents a safety net. Your goal is to help them forgo the daily grind and simply receive God’s Word.
I hope you’ll join me again next Multisite Monday, as I share why I prefer non-permanent facilities to permanent ones.
For additional multisite articles, click here.